This is a post I have been regularly updating for MobiDev each year since 2021. As a software development company, MobiDev attracts its clients through understanding of industry trends and technologies across various sectors. Having a deep understanding of those industries and sectors and their technologies helps them relate to CTOs across the globe. In this case, having a comprehensive understanding of the latest innovations in retail technology was the goal. I leveraged my personal work experience in retail and my tech background to create this piece, and it paid off, landing MobiDev on page 1 for the Google search keyword ‘retail technology.’
This year, MobiDev’s strategy shifted significantly toward being a trustworthy source of generative AI chatbots, utilizing generative engine optimization (GEO) techniques. The resulting update to the article this year is far more structured, lending itself well to being used as a source by generative AI.